Museum für Gestaltung Zürich, Bettina Richter (eds.)

Josef Müller-Brockmann

Poster Collection 25

Josef Müller-Brockmann’s graphics left a lasting mark on Swiss visual communication from the 1950s onward. His posters demonstrate how a sober, formally reduced language works best for conveying a universal, timeless message. Poster campaigns for longtime clients such as the Tonhalle concert hall in Zürich or the Automobile Club of Switzerland follow strict functional criteria–and yet exhibit a variety of design solutions and exciting, dynamic compositions.

This book presents selected posters by Müller-Brockmann and places them in the context of their own time while also examining the validity of his solutions from today’s point of view.

Josef Müller-Brockmann’s graphics left a lasting mark on Swiss visual communication from the 1950s onward. His posters demonstrate how a sober, formally reduced language works best for conveying a universal, timeless message. Poster campaigns for longtime clients such as the Tonhalle concert hall in Zürich or the Automobile Club of Switzerland follow strict functional criteria–and yet exhibit a variety of design solutions and exciting, dynamic compositions.

This book presents selected posters by Müller-Brockmann and places them in the context of their own time while also examining the validity of his solutions from today’s point of view.

This book is part of the Poster Collection series. Get the complete series here

Edited by Museum für Gestaltung Zürich, Bettina Richter

With an essay by Catherine de Smet

With a contribution by Lars Müller

Design: Integral Lars Müller

16,5 x 24 cm, 6 ½ x 9 ½ in

96 pages, 114 illustrations

paperback

2014, 978-3-03778-392-4, German
English
CHF 25.00

Bettina Richter

Bettina Richter studied art history, German and Romance languages and literature in Heidelberg, Paris and Zurich, graduating with a dissertation on the anti-war graphics of Théophile-Alexandre Steinlen in 1996. From 1997 to 2006, Bettina Richter served as a research associate at the Poster Collection of the Museum für Gestaltung Zürich and was appointed its curator in 2006. In this capacity she has realized, among other exhibitions, “The Magic of Things” (2012), “Japanese Poster Artists—Cherry Blossom and Asceticism” (2014), “Protest!” (2018), and “Talking Bodies” (2023). From 2000 to 2005 she taught at the Zurich University of the Arts. She has published and lectured extensively on subjects related to the history of art and literature, as well as on posters. Since 2007 she has served as the editor of the series “Poster Collection”, by the Museum für Gestaltung Zürich.

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Ciné-Passion

CHF 25.00
New
Poster Collection, vol. 36

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Contemporary Iran

CHF 25.00
Poster Collection, vol. 35

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Niklaus Troxler

CHF 25.00
Poster Collection, vol. 34

Museum für Gestaltung Zürich, Bettina Richter (eds.)

En Vogue

CHF 25.00
Poster Collection, vol. 32

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Stop Motion

CHF 25.00
Poster Collection, vol. 31

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Self-Promotion

CHF 25.00
Poster Collection, vol. 30

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Herbert Leupin

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Poster Collection, vol. 28

Museum für Gestaltung Zürich, Bettina Richter (eds.)

The Hand / Die Hand

CHF 25.00
Poster Collection, vol. 27

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Japan – Nippon

CHF 35.00
Out of print
Poster Collection, vol. 26

Museum für Gestaltung Zürich, Bettina Richter (eds.)

In Series / In Serie

CHF 25.00
Poster Collection, vol. 23

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Help!

CHF 25.00
Poster Collection, vol. 20

Museum für Gestaltung Zürich, Christian Brändle (eds.)

Head to Head

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Poster Collection, vol. 19

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Otto Baumberger

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Poster Collection, vol. 18

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Photo Graphics

CHF 25.00
Poster Collection, vol. 17

Museum für Gestaltung Zürich (ed.)

Comix!

CHF 25.00
Poster Collection, vol. 16

Museum für Gestaltung Zürich (ed.)

Zürich–Milano

CHF 25.00
Poster Collection, vol. 14

Museum für Gestaltung Zürich (ed.)

Typo China

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Poster Collection, vol. 13

Museum für Gestaltung Zürich (ed.)

Catherine Zask

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Poster Collection, vol. 12

Museum für Gestaltung Zürich (ed.)

Handmade

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Poster Collection, vol. 11

Museum für Gestaltung Zürich (ed.)

Armin Hofmann

CHF 25.00
Poster Collection, vol. 7

Museum für Gestaltung Zürich (ed.)

Donald Brun

CHF 25.00
Poster Collection, vol. 2

Museum für Gestaltung Zürich, Felix Studinka (eds.)

Revue 1926

CHF 29.00
Out of print
Poster Collection, vol. 1